5 Ways Design Thinking Will Make You a Better Leader

by ExperiencePoint

Leadership has changed in today’s competitive marketplace. Paternalistic decision-making and bureaucratic red tape are things of the past. Millennial and Gen Z employees want leaders who empower them to make choices and overcome obstacles, while providing the training and mentoring necessary to achieve great things.

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Lay’s Debuts First Packaging Redesign in 12 years - Courtesy of Design Thinking

by ExperiencePoint

Don’t judge a book by its cover? It’s sound advice but, in the retail world, that cover is important. It’s no industry secret that product packaging is what draws consumers in.

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Design Thinking in Product Packaging: Why it’s Vital

by ExperiencePoint

Product packaging is a major part of retail strategy. How can candy bar number 8 stand out from the 7 displayed before it? It’s all in the wrapping.

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5 Stats Prove that Customer-Centricity Pays Off

by ExperiencePoint

Go to any business conference and chances are someone will be talking about why you need to be more customer-centric. Study after study shows that customer engagement generates profit, loyalty and better shareholder returns.

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Liberal Arts: The New In-Demand Degree?

by ExperiencePoint

In today’s job market, liberal arts degrees aren’t exactly the surest path towards gainful employment. In an ever-changing and tech-centric world, recruiters often prefer specialized degrees when selecting top talent. There’s been a consequent decline in the popularity of studying the humanities.

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