Is Your Transformation Failing? Try Design Thinking

by ExperiencePoint

Every business leader wants their teams to be innovative. But too often, they see innovation as a solution to a specific problem rather than a way of doing things, and that is where their efforts fail.

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Design Thinking Success on The Factory Floor

by ExperiencePoint

How one manufacturing team saved a client relationship with a customer-centric approach to problem-solving

If you think design thinking is only for the creative teams in your company, think again. As one of our favorite facilitators Drew Marshall likes to say: “Design thinking is a practice, not a title or role.”

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How One Retailer is Thriving by Innovating Around Its Customers

by ExperiencePoint

Empathizing with customers and putting their needs at the center of decision-making is a powerful tool for innovation. Companies that actually spend time with customers, and link their needs to the company’s core values, are able to win avid fans and gain serious market share.

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How McDonald’s Evolved with its Customer to Drive Success

by ExperiencePoint

Last month, Entrepreneur Magazine profiled McDonald’s, the burger empire that snagged the top spot on its Franchise 500 list this year. Everyone in this country, and in most parts of the world, knows the Golden Arches, which began franchising in 1955; it is one of the most recognizable, venerable brands on earth with over 37,400 locations worldwide. That’s a long history.

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Empowering Design Thinking Catalysts to Scale Your Transformation

by Adam Billing, Founder of Treehouse Innovation

Read any case study about how the most consistently innovative and high-performing companies like Google, Intuit, Pixar and others have achieved their success, and one thing becomes immediately clear: innovation is at the heart of their culture, not just in their PR.

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