Four Ways to Create a Culture of Innovation

by ExperiencePoint

If you want your people to be innovative you can’t just tell them to do it. Even if your business creates a dedicated team of innovation specialists, without the right culture in place, their best ideas will never get off the ground.

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How Medtronic’s Innovation Lab Immerses Project Teams in The Patient Experience

by ExperiencePoint

Big pharma companies may generate a lot of innovative new drugs and medical devices, but internally, they have a reputation for being slow to evolve their technology, workflows and corporate culture. This risk averse nature can get in the way of their ability to accelerate development, or identify new opportunities to increase revenues or cut costs.

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Design Thinking And Football: Reimagining America’s Favorite Pastime

by ExperiencePoint

The National Football League (NFL) is the king of sports in the US, trumping every other league in terms of fan base and viewership. It generated $15 billion last season, and its leadership has set the ambitious goal to hit $25 billion by 2027.

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3 Ways to Improve Agile With Design Thinking

by ExperiencePoint

We’ve talked a lot in The Prototype Blog about the many similarities (and differences) between agile and design thinking. Both of these innovation frameworks put customer needs at the center of design decisions; both take a rapid-fire iterative approach to testing and improving on big ideas; and both have been proven to deliver measurable business benefits.

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How Marvel Keeps Customers Coming Back

by ExperiencePoint

Harvard Business Review recently profiled the Marvel movie franchise juggernaut, with an eye toward how the studio keeps people not just interested, but frenzied about their seemingly endless releases of superhero movies.

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